Let’s get personal
Things are about to change here at Digital Lotus. I have decided to take the DL blog in a different direction. Of late, I feel like I have not been authentically connecting with my audience so from now on you will be seeing more blog articles on how I personally handled my side hustle as well as lots of tips on how to make the most out of your branding.
8 colour personalities and how to choose yours
I love colour! Seems like a random and mundane thing to state but there is a lot that colour communicates that most people are not aware of. Colour causes us to feel a certain way, to form a certain impression of things and represents a whole host of other things. Let’s dive into what 8 colours personify.
When is it the right time to rebrand?
If your brand is outdated, it will limit your business’ opportunities in the market you are in as well as the rate in which your business can grow. Is your business’ brand feeling a little old and tired? It might be time to start thinking about rebranding.
6 reasons why investing in design for your business is worth it
It’s 2019 and the online space is where it’s at. Design plays a major role in you making your mark in that space. Getting design done professionally is usually something that most businesses don’t take very seriously as they find the investment daunting.
5 podcasts every #girlboss should be listening to
Podcasts have been a round for a while but there has been a surge in their popularity in the past few years. Their rise in popularity, in part, can be attributed to how accessible podcasts are now. You can find most of them on spotify, itunes or listen to them from a media player on your browser.
5 reasons why branding is important for your small business
Many small businesses make the mistake of not working on branding for their company. Attempts at branding usually only go as far as creating a logo and maybe a business card for those moments when you meet someone who needs your contact details.
5 essential apps for a #bosslady
As an entrepreneur I am constantly on the go. I can’t be at my desk all the time but I still need to stay on top of all of my business needs. In such situations it is important for me to have access to all the tools I need to run my business on the go (digital #girlboss ? ). There are a lot of amazing tools that are available online to help anyone do just that and I will be sharing the apps that I use the most for my business. 1. Wave Wave is an amazing app for managing your finances. It is a compact and easy to use software that takes care of all your accounting needs. You can use it to record and review all your transactions and cash flow. The phone app doesn’t have all the features of the online version but it does have the crucial essentials i.e creating invoices, quotes and receipts. I can’t even count the number of times having this app has saved my skin when a client urgently needs a quote or an invoice while I am on the go. I simply give myself a moment with my phone, and in less than five minutes I have created a professional and aesthetically pleasing invoice/quote to be sent straight to my client’s inbox. Can you say lifesaver? 2. Asana The next app on my list is Asana. This is an amazing project management tool that helps me keep track of all the projects I am working on while also keeping my clients in the loop as to what stage of their project I am on and to communicate any changes to our original plan that may occur. This software has a lovely interface that organises all your projects and the separate tasks to be completed for each project. You can even set deadlines with notifications so that you are never overdue. Tasks can also be assigned to specific people to make sure that everyone involved is aware of what their responsibilities are and when they need to be done. 3. Instagram Being a creative agency that mostly produces visual material, instagram is a must to share creations and engage with Digital Lotus’ audience.This means I need to be able to respond to DMs, comments as well as post new items on my feed while I am not at my desk. Having instagram on my phone helps me to do that efficiently, so really this one is a no brainer. But when I have to post on my phone, I have to make sure that I mantain a high standard of quality in the visuals shared. The next app on the list helps me do just that. 4. Photoshop Express Before we get into the nitty gritty of how I use this, I would just like to start by saying: ‘Thank you Adobe!’. This app is super handy and I haven’t the slightest idea how I would manage without it. Adobe made Photoshop Express available for mobile phones and this helped a lot of us carry out photo editing work that we previously would never have dreamed of doing on the phone. Of course this does not have the full functionality of the Photoshop version you get on creative cloud, but it definitely gets the job done for those times when you are out on the road and you quickly need to put together a graphic to announce something, or you have to make an emergency post but that image needs a little touching up. If you ever struggle with getting your images to look like they have that ‘thing’, then please, do yourself a favour. Photoshop Express is the app for you. 5. Afrihost And lastly on this list is good old Afrihost. I use afrihost for all my hosting and connectivity needs. This means that I sometimes need to find out what is happening on a client’s website, if there are any problems with the server/hosting arrangement that may be causing disruptions with a client’s emails or website. Having the afrihost app on my phone, helps me keep all of that figuratively in my pocket. I don’t have to stop find a place where i can safely open up my laptop and login to the afrihost dashboard when I can easily check on all that I need on the app. And that’s it folks. These are super handy and they have helped me stay on top of things and run my business professionally. If you have any questions on how you can use these in your business or suggestions of apps that you’ve found useful, please leave them in the comments so everyone can up their #girlboss game
21 quotes to boost your creativity
We all go through those phases where we struggle to get things done, or we fear actually getting started on something. I do too and I find that thinking hard on an inspirational quote and how I can apply it in my life, is usually that kick in the behind that I need to get started (that and a healthy dose of caffeine 😉 ). So if you are struggling to get started on that project or you are just going through a slump, here are 21 quotes to help give you that boost. I compiled a list of 21 with the 21 day myth in mind. The 21-day myth states that if you do something consistently for 21 days, it becomes a habit and it is highly likely that it will become easier for you to do from then on. So pick one quote a day for the next 21 days and let that thought guide your creative endeavors on that day. Put the quote somewhere you can easily view it (e.g use it as your phone or pc wallpaper for the day). My hope is that by the time you get to the end of the list, it will be a lot easier for you to freely and fully explore your creativity and share the amazing-ness that is within you with the world. Happy creating 🙂 xxxx